Campaign Monitor Vs Omnisend - Which one’s for you?
Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Campaign Monitor vs Omnisend, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.
How Campaign Monitor compares with Omnisend
Here’s a summary and non-biased comparison between Campaign Monitor and Omnisend on the basis of email marketing features
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Email editing and creation | Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only. | Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only. |
Automation | Automations have basic email handling cabability along conditions to perform basic email marketing. | Automations have restricted email handling cabability along conditions to perform basic logics. The big blockage is due to connection with a store. And has ecommerce focused features only. |
Integration | 107 integrations | 80 integrations |
Transactional emails | Yes | Not available. |
Ease of Access | Basic email marketing software with every other requirement but lacks at places where we expect automation triggered from 3rd party. Also, creating email editing capability is low | Ecommerce focused email marketing software with requirement for ecommerce industry. This makes it frustating for users to get a hands on all fuctionality. |
Customer Support | Email Support, In-App dedicated support, In-App Knowledge base, Customer Support | Email Support, In-App dedicated support, In-App Knowledge base, Customer Support. |
Interactive emails | No | No. |
Other marketing features | Has the following tools on marketing: - Signup forms for pages. - SMS marketing | Has the following tools on marketing: - Signup forms for pages. - SMS marketing. - Web push notifications for apps. |
Meet Mailmodo, improving email conversions one email at a time
Fix all your email marketing problems and convert it into your most powerful growth channel.
Managed deliverability
Get amazing inbox placement with concierge support
Affordable pricing
Scale your email marketing with an affordable and easy pricing
Reliable customer support
Get human support whenever you need including onboarding and migration customer support
Here’s how Mailmodo compares to both Omnisend & Campaign Monitor
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Trial Period | 21 days on all plans | Using free trial, one can send campaigns to up to 5 people | Using free trial, one can send campaigns to up to 5 people |
Customer support | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalied kick off call and onboarding manager too | Email Support, Phone Support, Deliverability support, Help center, Training videos, Email academy | Email Support, Phone Support, Deliverability support, Help center, Training videos, Email academy |
Account activation | Generally email verification is done. 2-factor authentication can be configured manually | Email verification | Email verification |
Onboarding form | Onboarding form requires:
| Onboarding form requires:
| Onboarding form requires:
|
Product education |
| No education but redirects from dashboard to section based on requirement | No education but redirects from dashboard to section based on requirement |
Product theme | Light theme | Light theme | Light theme |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
In-product templates | 67 and growing templates | 120 and growing templates | 120 and growing templates |
Has a template inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery |
Inspirational Templates count | 200+ templates | 108 templates | 108 templates |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
AMP email creation | Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge | No | No |
Whitelisting support | Provides dedicated whitelisting support | No | No |
Automatic HTML fallback | Yes | Yes | Yes |
Customize HTML fallback | Allows customization for manual inputs | Yes | Yes |
Sending AMP emails | Yes | No | No |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Template editor | Can create from scratch or select template from library | Can create from scratch or select template from library | Can create from scratch or select template from library |
Drag and Drop | Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button | Elements can be dragged and dropped any where within the email | Elements can be dragged and dropped any where within the email |
Email Dimensions | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email | Have fixed width of 600 px | Have fixed width of 600 px |
Pre-made layouts | 12 variations of layouts to select from | 4 layout to select from - Newsletter, Welcome, Annoucements and Update | 4 layout to select from - Newsletter, Welcome, Annoucements and Update |
Pre-made blocks/modules |
| Not Applicable | Not Applicable |
Ability to save & reuse blocks | Can save any layout block | Not Applicable | Not Applicable |
Design Options | Common options like pading, email body and email bg color options are provided | Common options like email bg color options are provided but email padding doesn't exist | Common options like email bg color options are provided but email padding doesn't exist |
Supported Email Fonts | Total 46 fonts
| Total 37 fonts | Total 37 fonts |
If non-standard font is used | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported | No prompt | No prompt |
Template preview | HTML and AMP are displayed together with toggle between desktop and mobile screens | Only HTML email with side by side display of desktop and mobile screens | Only HTML email with side by side display of desktop and mobile screens |
Template testing | HTML and AMP versions are different, supports unlimited testing | Only HTML and supports unlimited testing. | Only HTML and supports unlimited testing. |
Adding custom HTML code | No | No | No |
Rich text editor | Yes | No | No |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Interactive AMP widgets | 16 AMP elements | No AMP elements | No AMP elements |
Carousel/Image Carousel | Yes | No | No |
Accordion | No | No | No |
Basic Event invitation | Yes,with forms | No | No |
Add to calendar | Yes | No | No |
Calendly | Yes | No | No |
Zoom Webinar | Yes | No | No |
Shopify Card Abandoment | Yes | No | No |
Shopify Product Recommendation | Yes | No | No |
Poll | Yes | No | No |
Live Price Ticker | Yes | No | No |
Star Rating | Yes | No | No |
NPS Rating | Yes | No | No |
Thumbs up or down | Yes | No | No |
Emoji Rating | Yes | No | No |
Chip selection | Yes | No | No |
Spin the Wheel | Yes | No | No |
Quiz | Yes | No | No |
Gokwik | Yes | No | No |
Form | Yes | No | No |
Star Rating | Yes | No | Not Applicable |
Thumbs up or down | Yes | No | Not Applicable |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Thumbs up or down | Structured for case specific | Not Applicable | No |
Star Rating | Yes | Not Applicable | No |
Form Submission capture | Automatic collection and storage of form submission data. Export options available | Not Applicable | Not Applicable |
Conditional forms | Yes | Not Applicable | Not Applicable |
Step wise forms | Yes | Not Applicable | Not Applicable |
Hidden field | No | Not Applicable | Not Applicable |
Form fields | 15 field options | Not Applicable | Not Applicable |
Dropdown | Yes | Not Applicable | Not Applicable |
Radio | Yes | Not Applicable | Not Applicable |
Checkbox | Yes | Not Applicable | Not Applicable |
Emoji | Yes | Not Applicable | Not Applicable |
Thumbs up or down | Structured for case specific | Not Applicable | Not Applicable |
Text | Yes | Not Applicable | Not Applicable |
Multiline | Yes | Not Applicable | Not Applicable |
Image Link | Structured for case specific | Not Applicable | Not Applicable |
Date picker | Yes | Not Applicable | Not Applicable |
Time picker | Yes | Not Applicable | Not Applicable |
Phone number | Yes | Not Applicable | Not Applicable |
Single chip | Yes | Not Applicable | Not Applicable |
Multichip | Yes | Not Applicable | Not Applicable |
Star Rating | Yes | Not Applicable | Not Applicable |
Nps Rating | Yes | Not Applicable | Not Applicable |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Dynamic segments | Yes | ||
Static segments | Yes | ||
Segment on basis of campaign activity | Yes | ||
Pre-built segments | based on engagement | ||
Contact-level campaign data | Yes | ||
Add contacts via | Manually, CSV, API, Apps, CRM, etc. |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Triggered | Yes | Yes | Yes |
Bulk | Yes | Yes | Yes |
AB testing subject line | Yes | Yes | Yes |
Sending Schedule | Supports email sending by send now, schedule later and fragmented scheduling | Send and Schedule are two different options | Send and Schedule are two different options |
Fragmented/Batch Scheduling | Yes | No | No |
Send time optimization | Yes | No | No |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Opens | Yes | ||
Clicks | Yes | ||
CTOR | Yes | ||
Submissions | Yes | ||
Bounces | Yes | ||
Blocked | Yes | ||
Unsubscribe | Yes | ||
Spam complaints | Yes | ||
Forwards | Yes | ||
Device usage | Yes | ||
Email clients | Yes | ||
Link click tracking | Yes | ||
Click heatmap | Yes | ||
Custom analytics dashboard | No, upcoming | ||
Graphical rep | No |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Journey Advancement | Basic email handling and webhooks available | Basic email handling with very limited trigger and automations | Basic email handling with very limited trigger and automations |
Drag & drop journey builder | Yes | No | No |
Trigger options | 12 trigger options and 5 Categories of start point
| 8 trigger options
| 8 trigger options
|
Rules/Conditions | 9 Rules
| 5 Rules
| 5 Rules
|
Actions | 6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey | 2 actions Email, Delay | 2 actions Email, Delay |
Limitations | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger | Only one trigger point and limited actions | Only one trigger point and limited actions |
Web/App/External event triggers | Yes | Yes | Yes |
CRM triggers | Yes | Yes | Yes |
Pre-made email flows | No | Yes, aka work flow guides | Yes, aka work flow guides |
Email flows Inspiration | Yes, have a dedicated industry wise research to send engaging drips. | No | No |
Feature | Mailmodo | campaignmonitor | omnisend |
---|---|---|---|
Dynamic data | Yes | Yes, but complex | Yes, but complex |
Spam testing | No | Yes | Yes |
Integrations | 21 integrations More details. | 107 Integrations More details. | 107 Integrations More details. |
Drag and drop | Yes | Yes | Yes |
Transactional emails | Yes | Yes | Yes |
Content optimization | No | No | No |
REST API | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail. | Yes Has email, campaign and journey level APIs Refer this page to understand in detail. | Yes Has email, campaign and journey level APIs Refer this page to understand in detail. |
Mailmodo is your one-stop email marketing need
Mailmodo can help you with any email marketing use-case you have. It’s a complete email marketing platform.
Visual Journey Builder
Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.
Easy Integrations
Integrate with CRMs and marketing tools like HubSpot, Zapier, Google Sheets, Calendly, Zoom
Transactional emails
Send bulk transactional AMP emails using API & webhook triggers based on user behaviors.
Contact List Management
Segment users based on attributes or past campaign activities like Open, Click & Form Submissions
Complete Email Analytics
Analyze all your data- Delivered, Opens, Clicks, Subject line A/B tests, etc. for both AMP & HTML emails
High Deliverability
Get high deliverability & opens with well managed & dedicated IPs and advice from our deliverability team
Do more with emails - bring in the interactive email experience
Mailmodo helps you use AMP emails without any developer or designers help.
No redirects
Get amazing inbox placement with concierge support
Unique email experience
Get amazing inbox placement with concierge support
Higher conversions
Get amazing inbox placement with concierge support
Many folks have migrated from Mailmchimp to Mailmodo and seen amazing results
“We saw a massive 250% increase in responses to our NPS survey emails. Our users loved the email as it enabled them to share their thoughts with us without even getting redirected once.”
“We moved from Mailchimp to Mailmodo because of interactive emails and direct checkouts. Our campaigns saw a visible increase in numbers.”
“With Mailmodo’s fragmented batch scheduling, controlling the size of each batch of recipients was possible and open rates shot up from 12% to 38%”
What product experts say about Mailmodo?
Companies trust us
Frequently asked questions
You can create an account for free to try Campaign Monitor and send an email campaign to five contacts. If you exceed the contact limit, you will have to buy the paid plan starting from $9/month, where you can send emails to 500 contacts. For a more affordable alternative, you can consider using Mailmodo.
Campaign Monitor is not HIPAA compliant. Although they’ve signed a Business Associate Agreement (BAA), Campaign Monitor won't allow you to utilize their service to send emails containing Protected Health Information (PHI). If you’re looking for a HIPAA compliant ESP, consider using Mailmodo.
Subscribers have frequently expressed frustration with Campaign Monitor for its high spam rates and occasionally blocked servers. Use Mailmodo if you want a higher deliverability rate. We assist clients with domain warming, stop spammers, and provide advice on increasing deliverability rates.
You can sign up for Omnisend’s free plan and send up to 500 emails monthly. However, if you find the trial plan too limiting, you can consider taking advantage of Mailmodo’s free trial plan.
If you’re not able to build complex workflows with Omnisend, it is likely that you’re among the many customers who have complained about its limited automation capabilities. If you’re looking for an automation solution that offers you pre-made workflows, custom triggers, and endless integrations, try Mailmodo. It’s a great Omnisend alternative.
Omnisend has a poor deliverability rate, which leads to your users’ low inbox placement rates. Want to achieve better email deliverability? You can rely on Mailmodo's dedicated servers, warmed up domain, and suppression management strategies.